Conditions: The publisher reserves the right to accept or reject any advertising. Only publication of an advertisement constitutes acceptance. Advertising must be appropriate to the editorial focus of the SFJ as deemed so by the publisher. All advertising copy must be clearly printed or typed double-spaced. SFJ cannot be responsible for errors caused by unclear or unreadable copy.
Failure by SFJ to publish an ad, for any reason, does not subject SFJ to any liability whatsoever or otherwise give cause for any other claim against SFJ. SFJ's liability for any error or omission in a published ad will not exceed the cost of the space occupied by the ad.


PAYMENT:
All ad orders must be accompanied by full payment unless other arrangements are made. SFJ does not offer ad agency commissions or discounts.

CLASSIFIED ADVERTISING:
Classified ads contain words only. If you wish to include a photo or other illustration, see Display Ad Information.

SFJ Subscriber Rate:
35 cents per word per issue (zip code is free). Count name and address as words; phone number with area code counts as one word.

Non-Subscriber Rate:
40 cents per word per issue (zip code is free). Count name and address as words; phone number with area code counts as one word. We do not send tear sheets with classified insertions, please include $8.50 for a copy of the Journal.

Bold Type:
To have your entire classified ad printed in bold type, add $2.50 per ad and specify with order.

To Prepare A Classified Ad:
Use the form included on the brown mailing cover of this issue or type double-spaced, using a separate sheet for each ad.


EVENTS:
Free listings for not-for-profit club events, (i.e. plow matches, meetings, shows, swap meets, auctions, etc.). Free listings will be printed under the EVENTS heading in the classifieds if they comply with the following conditions:

1. The event must be open to the public.
2. State, town, date sponsor and location of your event should be first information listed.
3. Listing must state sponsorship of event by non-profit club, charitable group or organization.
4. Any admission charge must be stated.
5. Name, address and phone for further information must be listed.
6. Notices should run 30 to 50 words.
7. SFJ reserves the right to reject or edit as deemed necessary.


FARMER'S SEEDS:
Free listing for farmers advertising seed of their own raising for sale or trade will be printed under this heading in the classified section. To be eligible:

1. Please, ads from farmers only.
2. Must contain information about particular seeds instead of generic listings. For example, "many varieties of open pollinated corn available" would not be eligible. "East Anglican blue popping corn" would be eligible.
3. Should contain no more than 50 words.
4. No ads for catalogs or price lists for fees.
5. SFJ reserves the right to reject ads or suggest they are better placed in a paid category.

SFJ makes this offer to assist and encourage farmers who are preserving home plant strains. We want to contribute to the preservation of plant (and animal) diversity.

FARM DIRECTORY:
The cost is $12 per ad per issue. $40 per ad per year. Six lines or less, Ad copy may include only: name of farm or ranch - owner/operator name - farm produce and/or livestock - address - phone. No bold type available. See Example below.

SPLIT SHAKE FARM
Pinto ducks, spotted Angus
Eldrige Nottingham family
RR 2 Box 235
Nowheretown, PX 00055
(984) 869-9899

FARMERS MARKETPLACE:
This is our high value low cost advertising section. Anybody can afford to advertise in this section BUT remember that first we must approve of the product or service you advertise - and second - your ad must run UNCHANGED for 4 consecutive issues.
Display classified section. Each ad must run a minimum of four times with no changes.
Rates: One inch $72 per year (4 times). Two inches $125 per year (4 times). Three inches $185 per year (4 times). No checking copy will be sent to advertiser.

DISPLAY ADS
Display ads are space ads. You buy a certain amount of space. If you pay for a year's worth of that space you get a discount. Bigger ads are not necessarily better. It is what you want to sell and how you tell the story that counts.


Page Size
1 inch
1/6 page
1/4 page
1/3 page
1/2 page
2/3 page
Width X Depth
1 column (3 x 1")
3 x 5 3/4"
4 5/8 x 5 3/4"
6 x 5 3/4"
9 3/8 x 5 3/4"
6 x 11 1/2"
One Time
$35
$190
$285
$385
$535
$730
Four Times
$25
$137
$175
$255
$345
$505

SFJ no longer offers ad agency commissions or discounts.
No Color. No preferred positions. Camera-ready copy preferred. In house production will be charged additionally to the advertiser as follows:

1/2 page
1/6 page
1/3 page
$100
$30
$40
2/3 page
1/4 page
Column inch
$150
$50
$20

Photos sent to SFJ become the property of the publishers unless return is requested, accompanied by a self-addressed stamped envelope.

DEADLINES:

Issue
Winter
Spring
Summer
Fall
Deadline
November 1
February 1
May 1
August 1
Mailing Date
Winter
Spring
Summer
Fall

Materials arriving after deadline cannot be guaranteed space.

CIRCULATION:
Somewhere around 17,000+ subscriptions. SFJ goes to USA, Canada and 70 additional countries.

HOW TO REACH US:
To place an advertisement, send camera ready copy (or typed listing) with payment and any special requests or messages to:

Advertising Director: Brian Chapman
Small Farmer's Journal
PO Box 1627
Sisters, OR 97759
(541) 549-2064 or 1-800-876-2893
(541) 549-4403
sales@smallfarmersjournal.com

ADVERTISING POLICY
There is a reason the ads in Small Farmer's Journal all seem directed and connected. SFJ actively works to screen all our ads

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